Which Is The Best Platform To Build Your E-Commerce Website?

ashbiha April 23, 2021 0 Comments

Wondering which is the best e-commerce website to use for your business? You’re not the only one. Almost everyone has this confusion as to which e-commerce website will suit them better when they are starting online. So, let’s take a look at all the pros and cons of WordPress, Wix, and Shopify, three of the biggest e-commerce websites out there.

WordPress

Website Design Option:

WordPress is absolutely amazing for flexible website designing. There are tons of options to design your website according to your preference. You can build a website for almost anything like selling products, blogs, educational purposes, etc.

Customization:

It is also extremely customizable. There are a ton of things you can do in WordPress like creating quizzes, creating courses, landing pages, and much more. The amount of customization you can do on WordPress is limitless.

Pricing:

WordPress can be free if you are okay with doing everything yourself (Which can be pretty hard for WordPress). But most people prefer to pay for hosting so that they can do all the work for them, The most popular hosting recommended by WordPress itself is Bluehost. The cost of Bluehost starts at $3.95 / month for a basic plan. There are 4 plans available to choose from so it is your preference. WordPress also has 4 plans for you to choose from that start at $4 / month.

Themes And Plugins:

WordPress’s themes collection is wider than any e-commerce website. However, there’s a lot of possibilities that you might run into some compatibility or safety issue because WordPress is an open-source platform and you might not get the best support from the developer. Plugins are the same. WordPress offers over 58 thousand plugins for you to choose from and add to your website. You just need to find the compatible one with good support.

SEO:

WordPress is the best site for SEO uses as it has options to structure and data perfectly before posting it on your site. It analyses your content, your description, and your URL to bring out the best results.

Payment Integration:

WordPress also offers a wide range of payment integration for your site, with over 65 payment integration options to be precise.

Support:

It doesn’t offer official customer support to people building their websites. It is one of the biggest disadvantages of WordPress. You can find many tutorials online but mostly you have to solve the issues on your own if you face any.

Wix

Website Design Option:

Wix offers over 140 design templates for your business preferences. If you want to start out and just want to have a simple website design then Wix’s design templates are pretty good to go with.

Customization:

The customization preference in Wix is not as WordPress but it is still good to create a professional-looking website. If you want to work with just simple things, then Wix is your option.

Pricing:

There is a free plan in Wix for you to start from but the upgrades start from $14 / month and there are 6 plans for you to choose from. Free hosting and domains are provided with the basic plan itself but to choose your custom domain you need to upgrade your plan.

Themes And Plugins:

Wix offers over 500 themes and 200+ plugins to add to your website. The collection isn’t anywhere near WordPress but Wix’s themes and plugins are most likely won’t have any issues to work with and is easy to use.

SEO:

SEO features in Wix are very limited. You can do the basic stuff such as meta-description and URL editing but there is no perfect analysis like in WordPress so your search ranking might not be very good.

Payment Integration:

Wix offers 50+ payment integration options according to the region such as Paypal, Stripe, Square, etc. It is still not as wide as WordPress because not all the accepted payment methods work in all countries. 

Support:

Wix’s customer support includes phone, chat, email, and even more quick service. You can also get instant supports for the most expenses plans in Wix.

Shopify

Website Design Option:

Shopify is specifically built for e-commerce websites and will not be good for regular business or personal websites. You cannot design your website for whatever purpose you want to because it was designed for shopping sites.

Customization:

As said earlier, it might not be very good for regular websites. However, for online shops, there are options to customize your products, your payment options, etc. 

Pricing:

Shopify is a little bit pricey compared to WordPress and Wix. While both WordPress and Wix offer a free plan where you can work with limited resources, Shopify doesn’t give you that option. You can get a free 14-day trial but you need to pay to run a website. The basic plan costs $29 / month which will be over $340 / year.

Themes And Plugins:

There are a lot of modern and stylish themes for E-shops in Shopify also it offers over 100 themes for you to choose from and some of them will be free to use and for others, you need to pay.

SEO:

Shopify, just like Wix provides only the basic SEO options so you cannot expect a lot from it like WordPress. Wix also offers some keyword supports but Shopify doesn’t do that either.

Payment Integration:

Payment options are one the best advantages for Shopify considering it was built for shopping websites. Shopify allows 100+ payment gateways to choose from for your website but it also charges a transaction fee on payments made.

Support:

Just like Wix, the customer support on Shopify is amazing as they provide 24/7 support for any of your queries at any time of the day. So Wix and Shopify win in this battle.

WordPressWixShopify
DesignFlexible and extremely customizableLimited customizationVery limited customization and suitable only for e-shops
PricingFree or $4/month for basic plan + HostingFree hosting and domain and for more domain options $14/month for basic planNo free plan and $29/month for basic plan
SEO ToolsExcellentGoodAverage
Payment IntegrationOffers 60+ payment integration optionsOffers a lot of payment modes but limited according to each countriesOffers 100+ payment integrations but charges transaction fee
SupportNo official supportOfficial support through chat, call, mail etc.Official support available for 24/7
Comparison between WordPress, Wix and Shopify

Conclusion

It is completely your choice to choose the best e-commerce website that works for you. We can suggest you choose with Wix or WordPress if you are a blogger or a business owner. If you are planning on starting an online store then Shopify should be your choice. 

If you want some help building and designing your e-commerce website or normal website to be user-friendly but also look more professional, contact us – ShadowBizz Digital Marketing agency anytime you want!

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